Spotify CEO Daniel Ek took the stage at Le Web in Paris this morning and announced Spotify “radio,” a new service offering “unlimited stations” and “unlimited skips.”
This is presumably designed to be a Pandora-killer.
Thus far, Pandora and Spotify have been playing in different sandboxes: Pandora in the “radio” market, in which listeners have little control over what songs they hear, and Spotify in the “owned” or paid music market, in which listeners have control.
Historically, these have been different types of music consumption. This new service will presumably put Pandora and Spotify head-to-head with one another.