Sept. 13 (Bloomberg) — ExactTarget Inc., an e-mail marketing company that canceled plans for an initial public offering during the 2009 financial crisis, hired JPMorgan Chase & Co. and Deutsche Bank AG to handle a new attempt, said two people familiar with the matter.

The Indianapolis-based company will sell shares when market conditions allow, said one of the people, who declined to be named because the plans haven’t been announced.

ExactTarget would follow Responsys Inc., another provider of marketing software, which has gained 3.3 percent since its April debut, and competitor Eloqua Ltd., which announced IPO plans last month.

via ExactTarget Said to Hire JPMorgan and Deutsche Bank for IPO – Businessweek.